Every business needs to make a healthy profit. Your profits can be driven by maximising engagement with your existing customers and by attracting the right type of fresh enquiries.
The world has gone online and that’s where you need to be if you want a slice of the action.
However you market your company online, an attractive, informative and clear website which offers a fantastic user experience is a must.
An effective website should not only attract and engage a larger volume of the right decision makers; it also needs to guide, inform and gently persuade visitors to use your company’s services.
We can enhance your website or create a new one to ensure you are getting the maximum level of web traffic, attracting the right decision makers for your service, and to increase the level of engagement with these people.
Maximum engagement means more business and healthy profits.
Some businesses only need an attractive shop window online. Their websites look smart and are attractive but really nothing too complicated in terms of technical specifications.
Other companies require websites that can handle large quantities of data processing, tying data input from the website with customer accounts and CRM etc.
PCM are fluent in both types of sites and everything in between, and are more than capable of designing bespoke data processing software specifically for your company.
We get to the heart of the matter; your business, its unique selling points, and your ideal clients.
By understanding who you want to do business with, the industries they are working within, and where they are based, we can tailor a marketing solution which fits perfectly with your company’s needs.
With PCM you get your own team who understand your marketing needs, and who are accountable for achieving agreed goals regarding web traffic, enquiries and other measurables that will lead to increased profits.
It is ideas that drive businesses forward.
Here at PCM, once we have a handle on your business and its needs we will come up with plenty of ideas to deliver the growth you are looking for.
We believe that knowledge is power and will make sure that we know who else is trying to reach your customers, taking every possible action to ensure you reach your audience sooner and more effectively.
How do we do this? (This can be hyperlinked to the ‘Here’s the science bit…’)
We have all the technical expertise and geeky skills to ensure that your website is optimised to the max, and ranks higher in the Google searches and other search engines; and we do that using well respected 'white hat' techniques while making sure your site is well written, engaging and looks good – with powerful data processing capability to boot.
The longer people stay on your site, the more they explore your products and services.
The happier they are with what they see and read, the more likely they are to do business with you.
That means websites that display excellent layout, appropriate use of images that reflect your brand and industry, and first class content that is informative, persuasive and that demonstrates your position as a market leader.
That's effective engagement and we are experts at creating engaging websites.
Your team keep you fully informed on a monthly and weekly basis, and our experts are approachable directly at any time.
We work in harmony with you.
Initially that means a three month consultation and implementation period. Your goals are discussed and agreed (more enquiries or online sales for example), and then we produce a roadmap of work to achieve those goals.
We discuss the work with you on a monthly basis, and keep you updated every week so you are always fully aware of progress. At the end of each month, you are presented with a detailed report of the work carried out.
Goals can and do change so after the initial three months of work we will meet with you again to discuss progress and re-assess your goals before moving forward.
PCM don’t tie you into long term contracts. Our service is based on a three month rolling contract, with a 30 day notice period so clients stick with us because of the quality of our work; not because they are tied down.
All great relationships start with first contact.
Give us a call for an initial chat or to arrange a meeting in either your offices or ours.
Tell us all about you and your business and what you want to achieve. We will be happy to help.
Do you have any questions?